Marketing Manager - Pepsi

Mức lương: Thỏa thuận

Chức vụ:

Kinh nghiệm: Không yêu cầu

Hình thức làm việc: Toàn thời gian cố định

Yêu cầu bằng cấp: Không yêu cầu

Yêu cầu giới tính: Không yêu cầu

Địa điểm:Hồ Chí Minh

Mô tả công việc :

A. LOCATION: Ho Chi Minh City
B. ROLES & ACCOUNTABILITIES:
Identify brand strategy and develop business plan to meet brand KPIs and grow business
Key accountabilities:
Use the consumer understanding, the competitive dynamics and boundaries of the market to lead the brand AOP, translate into brand ideas and convert into relevant innovations to grow the brand
Oversight the implementation of AOP, from the strategic discussion to development and all way communication to sales force (such as: thematic campaign, grassroots, promotions, …)
Recommend and support the adaptation of marketing best practices from PI global or regional; or develop local platform relevance
Manage the allocation & disbursement of budget for assigned brand to maximize ROI and have positive impact on brand P&L. Working with Finance partner to set pricing to meet revenue and profitability goal)
Work with Sales to co-develop trade & channel programs, POS support related to brands
Accountable for team capability through coaching, mentoring and training

Yêu cầu công việc :

C. REQUIREMENT
Strong leadership & interpersonal skill
Brand management experience
Consumer orientation, brand operating experience
At least 5 years experiences in marketing management, preferably in FMCG, beverage industry understanding
Have good understanding and experiences in consumer orientation

Quyền lợi được hưởng :

- Thưởng theo năng lực và hiệu quả công việc
- 20 ngày nghỉ phép có lương 1 năm
- Cơ hội được đào tạo chuyên môn

Coi thêm tại: Marketing Manager - Pepsi