Digital Marketing Manager

Mức lương: Trên 30 triệu

Chức vụ:

Kinh nghiệm: Không yêu cầu

Hình thức làm việc: Toàn thời gian cố định

Yêu cầu bằng cấp: Không yêu cầu

Yêu cầu giới tính: Không yêu cầu

Địa điểm:Hồ Chí Minh

Mô tả công việc :

Digital Marketing Manager Responsibilities
- Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising
- Maintaining our social media presence across all digital channels
- Measuring and reporting on the performance of all digital marketing campaigns
Candidate should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Digital marketing manager will work with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and on budget.
Responsibilities:
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Yêu cầu công việc :

- Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and
motivate
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics and tracking tools
- Experience in setting up and optimizing Google Adwords, Facebook campaigns
- Strong analytical skills and data-driven thinking

Quyền lợi được hưởng :

- Based on KPIs
- 20 days full paid days a year
- Sport and travel

Coi bài nguyên văn tại: Digital Marketing Manager