Market Research Manager

Mức lương: Thỏa thuận

Chức vụ: Nhân viên

Kinh nghiệm: 2 - 5 năm kinh nghiệm

Hình thức làm việc: Toàn thời gian cố định

Yêu cầu bằng cấp: Cử nhân

Yêu cầu giới tính: Không yêu cầu

Địa điểm:Hồ Chí Minh

Mô tả công việc :

MISSION
- Support the strategy prioritization for Property Group and other relevant Business Units of Central Group Vietnam
- Track and analyse retail trend, trading Business Units, and relevant developments
- Seek new business opportunities and provision of property for development

ACTIVITIES
- Conduct market research survey, site assessment, competitors analysis for all new projects and for renovation projects to identify potential city and location, market requirement, avoid risk and define target market and customer segment in both quantitative and qualitative.
- Clearly and strategically define Unique Selling Point (USP) of new and major renovation projects (Create “winning strategy”) to be ahead of the competitor
- Ensure proper tenant mix and zoning within the mall in line with business strategy and market demand and to achieve desired footfall.
- Develop and maintain a strong local database including retail competition, consumer demographics, points of interest, roads, new housing developments
- Review and analyze shopping center performance to guide renovation strategy
- Fully support and work across department on analysis and development process to achieve project goal
- Create shopping mall concept and strategy or merchandise/category mix to capture the right target market
- Arrange and manage regular town and site visits, including necessary local maps and supporting materials
- Attend Local Property Meetings, present Research views and advice
- Monitor and communicate relevant market news and developments on regular basis

Yêu cầu công việc :

Education: University degree in Business Administration, Real Estate, Marketing or related field
Experience: At least 2 - 5 years experience for similar position of market research/property development/leasing
Attitudes: Quick and enthusiastic learner, able to work independently, seeking advice and feedback as required, passion in retail
Language: Strong verbal and written English skills
Computer skills: MS Office/Internet skills (Excel, Powerpoint, Word, Google Earth, etc.)

Quyền lợi được hưởng :

Tham khảo bài nguyên mẫu tại đây: Market Research Manager